Case Study Articles

Lorem nope-sum: The benefits of using realistic content in UX research

February 23, 2021

Placeholder content can trip up users and give you poorer results. When testing new designs with users, realistic content is key to convey the purpose and use of your designs

Read more → of

Modernizing how Medicare beneficiaries find and enroll in coverage

April 09, 2020

Our approach to the Medicare Plan Finder was to build a tool and process that would allow us to continuously improve what we provided to beneficiaries and those who support them.

Read more → of

Launching a government MVP in less than a month

October 01, 2019

On behalf of the Centers for Medicare & Medicaid Services, we recently launched a site for insurance issuers. We went from zero lines of code to a production MVP serving pilot users in under a month.

Read more → of

Expanding the possible with the Find Local Help tool

June 20, 2019

Find Local Help is a tool from Healthcare.gov that connects people to in-person, one-on-one help signing up for health insurance. In 2017, CMS contracted with Ad Hoc to improve the performance and user experience of the tool.

Read more → of

HealthCare.gov turns five

November 01, 2018

Over the past five years, Ad Hoc has played a critical role in the recovery effort for HealthCare.gov. Our efforts embody the core values we hold today: an emphasis on practicality and a focus on the people impacted by our work.

Read more → of

Validating business rules and building confidence through tests

July 20, 2018

Digital transformation or legacy modernization efforts, while motivated by concerns such as finances, new technology, or shifting priorities, can be risky endeavors from a logistical perspective, and are often dominated by the needs of operations.

Read more → of

Getting help, fast

June 09, 2017

HealthCare.gov has a service called Find Local Help that allows people to search for one-on-one help. This vital search had problems sustaining more than a small set of searches at a time.

Read more → of

The HealthCare.gov rescue

February 09, 2016

In the days following the initial launch of HealthCare.gov, Greg Gershman and Paul Smith, who would eventually go on to found Ad Hoc, joined a group gathered to rescue the site.

Read more → of

Window Shopping at HealthCare.gov

April 07, 2015

We delivered HealthCare.gov's first window shopping application, empowering millions of Americans to quickly comparison shop for health insurance.

Read more → of

Vets.gov

April 07, 2015

Creating a new way for Veterans to get the services they need.

Read more → of

Patient Evaluations

April 07, 2015

Faced with a growing backlog of claims, we built a new, flexible solution that helps VA medical examiners do what they do best — help patients get the care they need.

Read more → of